Being given an organisation, you are required to design directional signage, that will be used internally within a building. With complete creative freedom, your signs should be unique to your organization, rather than a mundane system which could be used for any organisation.
The Film Society
When given the film society I originally had a positive response, however with no restraints, film became a large topic very quickly. The two ideas I ended up using are; UP/ Watership Down and also a projection idea.
UP & Watership down
The two directions for this idea is Up & Down, due to the titles of the film. These pieces are simple vector images which direct the audience the intended way. The UP became much more of an installation when fiddling with this brief, I really wanted to integrate balloons into the piece, therefore I created a trail of balloons, which you follow up the stairs.
Reflecting back, the Watership down piece I feel is slightly weaker than the UP, therefore I may choose to revise this at a later stage.
Originally this was the weaker idea out of the two, before now I had never created a moving image in Graphic design and had never dared touch programmes such as Premiere Pro & After effects. However by following this idea through, I learnt a lot of valuable knowledge on these programmes, which I can now carry through to other projects. The idea behind this projection was to combine well known film clippings together, which are all going in a certain direction (i.e. right) and create an old fashioned moving image. This would then be projected onto a wall, in turn guiding the film society members the correct way.
The two directions I created were upstairs and Right. One of the film clips can be seen below.